Celtics Legend Kevin Garnett Is The Massachusetts Face Of BetMGM

Written By Dan Holmes on March 3, 2023 - Last Updated on August 7, 2023
Kevin Garnett face of BetMGM Sportsbook in Massachusetts, from playma.com

A legendary Boston Celtic is teaming with a legendary sportsbook in Massachusetts. Basketball Hall of Famer and former Celtic and NBA champion Kevin Garnett is the face of the BetMGM sports betting app in Massachusetts.

One of the leading sportsbooks in the US, BetMGM will be one of the six operators entering the market when MA launches legal mobile sports betting at 10 a.m. on March 10.

Not only has BetMGM utilized Garnett more in TV ads lately. But he’s also features in ads promoting BetMGM Massachusetts’ pre-launch offer of $200 in bonus bets. This offer applies for new users in Massachusetts who register ahead of March 10. Those betting credits can be used for your initial wagers in a state that will join more than 30 others with regulated online sports betting.

BetMGM Massachusetts pre-launch bonus, from playma.com

Why Kevin Garnett can help BetMGM in MA

While the state ranks 16th in the US in population, it’s expected that Massachusetts will be a prosperous jurisdiction for sports betting. PlayMA projects, at full maturity, it will be the country’s No. 8 sports betting market.

That’s, in part, because of the popularity and success of its professional sports teams. The Celtics reached the NBA Finals a year ago, and are favored to do so again. The Boston Bruins have the NHL’s best record, and the New England Patriots and Boston Red Sox have combined to win 10 championships this century.

Garnett played for the Celtics from 2007-13 and led Boston to the NBA Finals title in 2008.

For those six seasons, there was no bigger sports icon in Boston than KG.

Sportsbooks work hard to partner with ambassadors in each new state to gain as much favor with new bettors as possible. That’s why it’s a big deal BetMGM Sportsbook Massachusetts secured a partnership with Garnett.

Garnett was a 15-time NBA All-Star, and was named league MVP for the 2003-2004 season.

The pinnacle of his stint in the NBA came in his first season in a Boston uniform. In the 2007-2008 season, “KG” formed a talented trio with teammates Paul Pierce and Ray Allen. They led the Celtics to 66 wins. On June 17, 2008, at TD Garden, Garnett scored 26 points and grabbed 14 rebounds to help lead Boston to a win in Game 6 of the NBA Finals. As a result, the Celtics captured their record 17th title.

In 2021, Garnett joined BetMGM as a brand ambassador. He has appeared in several commercials for the sportsbook, including this one below.

READ MORE: All You Need To Know About Sports Betting In Massachusetts

Massachusetts will be BetMGM’s 19th legal state

After it launches in Massachusetts, BetMGM Sportsbook will be available in 19 states and Washington, DC.

The market in Massachusetts means sports bettors in the Commonwealth can stay at home, instead of traveling across state lines to nearby states to place wagers. That includes the chance to grab Massachusetts sportsbook promo offers.

Photo by AP/Kathy Willens
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Dan Holmes

Dan Holmes is a Staff Writer for PlayMA with plenty of experience under his belt. Dan has written three books about sports and previously worked for the National Baseball Hall of Fame and Major League Baseball. He also has extensive experience covering the launch of sports betting in other states, including Ohio and Maryland. Currently, Dan is residing in Michigan with his family.

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